About my writing…

My approach to direct response marketing taps into my extensive work as a brand strategist and loyalty marketer to increase my clients’ current and future sales.

It’s based on understanding the emotional identity and brand message behind my clients’ products.  By ensuring this is reflected in my work, my copy helps connect with the prospect on an emotional level in a way that builds my client’s brand and leads to customer loyalty.

As a natural health and beauty practitioner in my personal life, my passion is in working with companies that focus on a natural and/or holistic approach to health and beauty… companies that help people live their best lives, naturally.

Copywriting Qualifications

My formal copywriting training is with American Writers and Artists, Inc. (AWAI). As a member of both the Professional Writer’s Alliance and Circle of Success, I access ongoing professtional development to ensure I’m on top of the latest trends.  Her current training includes:

Premier Direct Response Copywriting:

        The Accelerated Copywriting Program
Advance Copywriting Training
Clayton Makepeace Writing Program

Lead Generation Specialist Program

Content Marketing Strategy Program

In addition, I’ve have enjoyed personal mentoring by Clayton Makepeace, Richard Armstrong, David Deutsch, Kevin Rogers, and other industry leaders.